Candles are a part of almost every house as they add beauty to the ambiance. According to a survey conducted by the agencies, the average candles sales in the US go around 3 billion every year. Considering the aestheticism they offer to their surroundings, one can also practice them as a gift to his loved ones. But for both purposes i.e., the sales and gifting the appearance must be festive enough as it’s the only thing that can trigger the user immediately. And, when it comes to appearance, the packaging plays a major part. It is because it is probably the first thing with which the viewers come in contact and decide on the purchase.
This write-up will explain to you in the detail how can you come out with a convincing candle packaging using custom candle boxes.
Choose the Material Wisely:
The packaging material counts the most in bringing reliability, strength and making a product user-friendly enough. Since the candles are both heavy and lighter in weight depending upon their structures so it’s a must to select the packaging material keenly. The cardboard or Kraft usually remains a good choice as they both are strong in nature, therefore, keep the product safe and are easy to handle. Even if you are running a wholesale candle business they are the best choice for delivering them to the retail stores without letting them break. Furthermore, cardboard and Kraft have a flexible attitude towards the customization
Decide the Color Scheme:
When it comes to attraction the concept of colors is the basic concept because they serve as a magnet to eyes and lay a strong impact on mental psychology. However, one thing to focus is choosing the color scheme rightly the one that customers. The reason is dull colors like lemon yellow, stale grey, and wheat give a too boring feeling that’s why no one likes them. On the other hand, when you choose funky and bright colors like blue, pink, gold, red, green and violet you are surely going to have better results. It’s up to you either you go for a plain color base for your candle packaging or you decide on a fusion or pattern of multiple colors.
Go For Innovative Designing:
Once you are done with the choice of material and color scheme for the base comes the design detailing. It serves as a cherry on the cake because it makes the packaging and the product more festive and loud. You can also choose the graphical illustration as they lay a strong impact on customers’ minds and hearts. Here again, you can take help from the colors to make the respective detailing even more convincing to the viewers’ eyes. You can go for different candle images or florals considering the customers’ taste because your candles are going to be in their use at last.
Go For Accurate Packaging Size:
Always pay keen attention to your packaging boxes’ sizes and shapes, they both should be a perfect fit for your product. It’s because loose or too congested packaging is not good for the product’s health, particularly when it’s about the candles. They are a little more sensitive in nature and lose their originality with a little wreck or dangling even. However, the custom candle packaging gives you the flexibility of getting the boxes according to your product appearance. You only need to communicate the required height, width, and shape of the boxes with your packaging service company. Hence the candles remain perfectly fixed inside that and remain in their original position till reaching the customers’ hands.
Pick the Right Packaging Style:
To recognize your product in the market, along with its packaging, color possessions, and designs, the style also counts in. For example, you can’t put a candle in a bottle box rather the tuck-in, die cut, window, two-piece, or sleeve boxes would be a more favorable choice. They not only make your products convincing but are user-friendly as well i.e., easy to keep and unpack the product without causing any damage to it.
Go For the Best Printing Techniques:
Once you are all done with material choice, color scheme, designing, and styling of your candle boxes then comes the printing. It’s the last step and an asset of all your prior efforts for deciding the right packaging. In case printing is light in shades, misprinting, or double printing all your efforts are in vain. Because the packaging will look odd therefore no one is going to bother what mystery is inside. But with the custom candle boxes, this hurdle doesn’t come your way as they allow you to go for digital or offset printing that produces high-end results. From the base to the final finishing, everything turns out extraordinarily bright. That helps your candles have an escalated demand in the market.
